Web Design Packages
Choose Only What You Need A La Carte Pricing Available, too.
Basic
Get online, affordably-
Custom Web Design
-
Domain Name
-
Hosting
-
Monthly Updates (1 per month)*
-
Weekly Updates (4 per month)*
-
Unlimited Updates
-
1 Managed Email (Exchange/Google)
-
Basic SEO
-
Advanced SEO
-
AI Optimization
-
SEO Monthly Performance Review
-
Google Profile Boost
-
Google Profile Heatmap Reporting
-
Google Ads Management**
-
Text Customers On Website
-
Text Msg Review Requests
for +$25 Per Request
**Ad Spend Not Included
Advanced
Core tools for growth-
Custom Web Design
-
Domain Name
-
Hosting
-
Monthly Updates (1 per month)*
-
Weekly Updates (4 per month)*
-
Unlimited Updates
-
1 Managed Email (Exchange/Google)
-
Basic SEO
-
Advanced SEO
-
AI Optimization
-
SEO Monthly Performance Review
-
Google Profile Boost
-
Google Profile Heatmap Reporting
-
Google Ads Management**
-
Text Customers On Website
-
Text Msg Review Requests
for +$25 Per Request
**Ad Spend Not Included
Pro
Drive Traffic. Scale Faster.-
Custom Web Design
-
Domain Name
-
Hosting
-
Monthly Updates (1 per month)*
-
Weekly Updates (4 per month*
-
Unlimited Updates
-
1 Managed Email (Exchange/Google)
-
Basic SEO
-
Advanced SEO
-
AI Optimization
-
SEO Monthly Performance Review
-
Google Profile Boost
-
Google Profile Heatmap Reporting
-
Google Ads Management**
-
Text Customers On Website
-
Text Msg Review Requests
for +$25 Per Request
**Ad Spend Not Included
Elite
Outrank. Outperform. Win.-
Custom Web Design
-
Domain Name
-
Hosting
-
Monthly Updates (1 per month)*
-
Weekly Updates (4 per month)*
-
Unlimited Updates
-
1 Managed Email (Exchange/Google)
-
Basic SEO
-
Advanced SEO
-
AI Optimization
-
SEO Monthly Performance Review
-
Google Profile Boost
-
Google Profile Heatmap Reporting
-
Google Ads Management**
-
Text Customers On Website
-
Text Msg Review Requests
for +$25 Per Request
**Ad Spend Not Included
SEO & Ad Packages
For your existing website
Basic SEO
Core tools for growth-
Basic SEO
-
Advanced SEO
-
AI Optimization
-
SEO Monthly Performance Review
-
Google Profile Boost
-
Google Profile Heatmap Reporting
-
Google Ads Management**
-
Text Customers On Website
-
Text Msg Review Requests
for +$25 Per Request
**Ad Spend Not Included
Advanced SEO
Drive Traffic. Scale Faster.-
Basic SEO
-
Advanced SEO
-
AI Optimization
-
SEO Monthly Performance Review
-
Google Profile Boost
-
Google Profile Heatmap Reporting
-
Google Ads Management**
-
Text Customers On Website
-
Text Msg Review Requests
for +$25 Per Request
**Ad Spend Not Included
Elite SEO + Ads
Outrank. Outperform. Win.-
Basic SEO
-
Advanced SEO
-
AI Optimization
-
SEO Monthly Performance Review
-
Google Profile Boost
-
Google Profile Heatmap Reporting
-
Google Ads Management**
-
Text Customers On Website
-
Text Msg Review Requests
for +$25 Per Request
**Ad Spend Not Included
Add On Services
Upgrade Any Package or Use on Its Own
Managed Ads
Get More Clicks-
Google Ads Management**
-
Target Audience Refinement
-
Ad Creative Optimization
-
Conversion Tracking
-
Performance Reporting
-
Ongoing Improvements
Texting
Connect. Convert. Win.-
Text Customers on Website
-
Automated Review Requests
-
Reply to Text & Socials
-
WooCommerce Integration
-
Setup Booking Calendars
-
Track Conversions From Text
Pricing A La Carte
-
Service Fee $99/mo
Required Min. Service Fee to retain any of the below services (Except Text & Google Profiles.)
-
Custom Web Design Included
-
Domain Name Included
-
Hosting Included
-
Monthly Updates (1 per month)* Included
*Additional Requests Available for $25 per request
-
Weekly Update Requests (4 per month)* $50/mo
*Additional Requests Available for $25 per request
-
Unlimited Update Requests $100/mo
-
Managed Professional Email $15/mo per user
Email @yourdomain.com (Exchange or Google Business)
-
Basic SEO $50/mo
-
Advanced SEO $150/mo
-
AI Optimization $200/mo
-
Google Profile Boost & Heatmap $99/mo
(Service Fee Not Required If this is your only service)
-
SEO Monthly Performance Review $50/mo
Meet One on One with us every month to go over your SEO performance metrics
-
Google Ads Management** $50/mo
**Ad Spend not included (Service Fee Required)
-
Text Website Visitors & Review Requests $99/mo
Engage web traffic over text & request reviews where customers will see them (Service Fee Not Required If this is your only service)
Pricing FAQ
Why is Ad Spend not included?
Ad Spend Varies
The cost of running ads on Google varies widely depending on your industry, competition, region, and timing. If you follow Google’s built-in ad setup wizard, it often defaults to maximizing ad spend and reach — showing your ads even to people who aren’t actively searching for your services. This might help with general brand awareness, but it’s typically very expensive and rarely generates immediate customers.
Our goal is different:
We help you lower your ad costs by carefully optimizing your campaigns to target only the people actively looking for your services. This keeps your budget focused and results-driven.
Because ad spend needs to be flexible, we don’t include it in our flat-rate packages. It should adapt with the natural ebbs and flows of your business and performance.
We take a strategic approach:
- Start with a low, agreed-upon ad budget
- Monitor performance closely
- Increase only if and when it makes sense
You stay in control the entire time — we’ll never increase your ad spend without your approval. Our job is to help you find the “sweet spot” where your ads deliver the most visibility for every dollar spent.
Differences Between Basic & Advanced SEO?
| Services | Basic SEO | Advanced SEO |
| On Page Optimization | Included | Included |
| Keyword Optimization | Included | Included |
| Technical SEO | Included | Included |
| Page Speed Analysis | Included | Included |
| Site Architecture | Included | Included |
| Content Optimization | Included | Included |
| Schema Markup | General | Refined |
| Competitor Analysis | Included | |
| Landing Pages | Included | |
| Content Strategy & Blog Planning | Included | |
| Backlink Outreach | Included | |
| In Depth Keyword Strategy | Included | |
| E-Commerce SEO (if applicable) | Included | |
| A/B Testing SEO Strategies | Included |
What is AI Optimization (AIO) Commonly Referred to as: (AEO) (GEO) (AIO)
AI Optimization
Large Language Models (LLMs) like ChatGPT, Google Gemini, Perplexity, and Search GPT are rapidly changing how people discover businesses and services. These tools are being used more and more for business recommendations, product research, and local service discovery — often bypassing traditional search engines entirely.
With our AI Optimization service, we help your brand stay visible in these AI-powered conversations.
What is AEO
Answer Engine Optimization (AEO) – Optimization for better visibility in Answer Engines like Google Search Generative Experience (SGE) (AI Overview) also sometimes referred to as AI Search Optimization (AISO)
What is GEO
Generative Engine Optimization (GEO) – Optimization for better visibility in AI Engines like ChatGPT and other Large Language Models (LLM) which is also sometimes referred to as Large Language Model Optimization (LLMO)
What is AIO
AI Optimization (AIO) – Is what we here at Carson Digital Marketing like to call the combination of all the new shiny acronyms getting thrown around today as it relates to optimizing around all the AI Engines combined. It’s not lost on us that we are trying to reduce acronym bloat by combining a bunch of acronyms into.. another acronym. All that said when we say AIO we mean it encompasses all the new acronyms (AEO, GEO, SGE, LLM, LLMO, & AISO)
What we do
We track how your business is referenced across major LLM platforms and optimize your content and digital footprint so you show up more accurately, more often, and more prominently — whether someone is asking ChatGPT for a recommendation or searching via a voice assistant.
What's Included
Track your brand mentions across AI platforms
See how AI describes you compared to competitors
Optimize content, structure, and schema for AI
Fill gaps where AI isn’t finding your business
Optimize how your site is influencing AI-generated results
